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AI transformation

AI Can’t Transform What People Aren’t Ready to Change.

Aurora builds the personal agency, curiosity, and leadership behaviors that help your teams drive real impact from AI.

Brands we worked with
Why AI Stalls

The Real Reason AI ROI Fails:
People Aren’t Adapting

Only 1% of organizations say AI is fully integrated into their workflows and drives substantial business outcomes. Research shows that the challenge lies with the people, not the technology.

Aurora activates the adaptive mindsets and behaviors in the people who drive transformation.
Learn About Aurora
Why Aurora

Aurora Does What
Traditional Leadership Development Can’t

Aurora magnifies the personal agency that makes change stick — the curiosity to define a new approach and the confidence to follow through. Aurora is the glue that binds your AI strategy and tools training with the judgement, experience, and engaged ownership of your teams.
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Executive Guidance from Seasoned Leaders
Participants learn from former senior executive Guides who've led through massive change – the one thing an AI coach has never done.
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Turns Self-Discovery Into Action
Aurora catalyzes people to apply their personal strengths amidst uncertainty and change.
A zoomed in image of a middle aged man in a bright room with a suit on, sitting down with his arms in front of him.
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Customized to Your Culture & Goals
Each experience is built around your company’s strategy, systems, and goals.
Man and woman in business attire, walking and talking down a hallway with glass windows holding a tablet between the two of them.

This program is not just about gaining new skills; it’s about transforming mindsets and leadership behaviors.

Semiconductor Company VP

They approach challenges with a growth mindset — seeing opportunities where others see roadblocks.

High Tech Company VP
Client Outcomes

Impact by the Numbers

Aurora transforms how organizations activate their people to lead through change.

96%
of participants apply new behaviors on the job
92%
report higher engagement and learning
100%
of clients renew or expand their partnership
Our Legacy

reacHIRE's Legacy: Unlocking Personal Agency Since 2013

Aurora was born from reacHIRE's decade-long success in designing Returnship Programs that reignite careers and prove the power of personal agency.

That experience taught us how potential is unlocked when people are seen, supported, and given a path to lead — the same philosophy that powers Aurora.
A group of company employees wearing matching hats, smiling with their hands raised in a celebratory way.
Addie Swartz, reacHIRE Founder and CEO.
Our Founder

“People transform organizations. Technology just raises the stakes.”

Personal Agency
Curiosity
Leadership Behaviors
Manager Capability
Adaptability
Personal Agency

Addie Swartz built reacHIRE on the belief that when personal agency is unlocked, people exceed every expectation — and the business feels it at every level.

read addie’s perspective